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Graham & Jones
Case study

Graham & Jones

Firm
Top 30 CPA Firm
Case Study
Graham & Jones
Case Studies

Graham & Jones

Edgefield Group helped drive much-needed innovation in our firm, allowing us to leverage technology so our people level up faster and deliver big-firm capabilities within a small-firm experience.
Darrell Graham
Managing Partner
About
High-Growth CPA firm
Service Type
  • AI Foundations Onboarding
  • AI-Ready Tech Stack Advisory
Headquarters

Fort Worth, TX

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PROBLEM

Graham & Jones PLLC (G+J), a Fort-Worth based accounting firm providing business advisory and tax services, saw an opportunity to enhance staff productivity, attract and retain top talent, and create a high-performing culture through generative AI. Recognizing that AI could streamline workflows, eliminate inefficiencies, and improve client service, G+J’s leadership set out to integrate AI into their firm’s operations.

The leadership team’s enthusiasm for AI was tempered by the challenge of pinpointing high-value opportunities and aligning their team’s skills and processes to fully capitalize on them. They were seeking a clear, efficient strategy that would enable the firm to adopt AI effectively without wasting valuable time on trial-and-error or disrupting client service.

SOLUTION

G+J took a proactive and strategic approach to AI adoption, focusing on:

  • Increasing organizational AI literacy and practical AI tooling skills to improve productivity and client service
  • Identifying and executing “quick-win” AI projects while also building a foundation for longer-term AI integration
  • Developing a holistic technology strategy that incorporated automation, generative AI, and tech vendors
  • Strengthening an innovation-driven culture by aligning people, processes, and technology under a structured AI adoption plan


To accelerate this transformation, G+J engaged Edgefield Group, an AI enablement consultancy, to provide guidance, training, and a structured rollout plan that fit the firm’s needs and pace of work.

"AI was a concept that felt really foreign when we started this process. With the help from the Edgefield Group, our team was able to kickstart AI adoption in a way that built our confidence to ask ‘what more can we ask of AI’?"
Michelle Squires
Partner
IMPLEMENTATION

G+J implemented a structured AI enablement program that prioritized practical application, hands-on learning, and cultural alignment to ensure AI became an integrated part of the firm’s workflow, with a focus on:

  • Edgefield Group expert-led training sessions to build AI literacy and hands-on skills with generative AI tools, ensuring employees felt confident using AI in their daily work
  • Formation of an AI Innovation Team, tasked with experimenting with AI use cases, refining best practices, and sharing insights across the firm
  • “Starter project” onboarding of Microsoft Copilot, allowing employees to integrate AI assistance into their core workflows
  • Best-practice sharing forums, where employees could improve their collective skills by highlighting successes, troubleshooting challenges, and sharing best practices.


This approach ensured a smooth, non-disruptive AI rollout while giving G+J the tools and knowledge for continuous AI adoption and long-term efficiency gains.

RESULTS

Within a month of launching the AI Foundations program, G+J saw measurable improvements:

  • A 15% increase in AI literacy and familiarity among employees, based on self-reported feedback
  • Significant time savings on routine tasks:
    • One partner reported that an email that previously took 10–15 minutes now took just 10–15 seconds with AI-assisted drafting
    • Employees generated PowerPoint presentations from an outline in minutes, leveraging AI-powered design enhancements
    • AI-assisted scheduling and Outlook search significantly reduced time spent coordinating meetings and retrieving information
    • Teams Copilot and AI transcription automated note-taking and tasks collection, improving meeting efficiency
  • Successful onboarding of their first AI assistant tool (Copilot), providing a blueprint for future AI-driven innovation
  • Discovery of unexpected, new use cases such as a junior staff member who had never been taught cursive in school using Copilot to decipher unreadable handwriting from clients and colleagues, reducing bottlenecks in document processing


G+J’s structured AI enablement approach, facilitated by Edgefield Group, not only delivered immediate productivity gains but also positioned the firm for continuous innovation and competitive advantage in an AI-driven future.